The Wedding Report

Wedding Statistics and Market Research for the Wedding Industry

Viewing by month: May 2009

The Worst Kind Of Wedding Marketing Disinformation and Propaganda

This interview starts calmly enough, with *Wedding Channel Co-Founder and Bella Pictures** Co-Founder, Jenny Lefcourt* being interviewed by a *Fox 5 Chicago TV Reporter.* The segment is purportedly about ’saving money on your wedding in today’s ...

http://weddingmarketing.net/blog/2009/05/28/worst-kind-wedding-disinformation/

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Posted by Shane McMurray on 05/29/2009 at 9:44 AM
Categories: Wedding Industry News -

NEW Eco Friendly, Green, or Earth Friendly Report

The Eco Friendly, Green, or Earth Friendly Report provides key insight into the size of this market, demand for specific products and services that implement “Eco Friendly, Green, or Earth Friendly,” processes or concepts, and core demographics of wedding couples in this interest category.

If you are looking to implement “Eco Friendly, Green, or Earth Friendly,” into your marketing and sales strategy, this report will help you better understand this market as it relates to the wedding industry, including the products and services couples find most compelling.

3 Days Only... Save $50... More details here: http://bit.ly/Cypwy

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Posted by Shane McMurray on 05/26/2009 at 1:46 AM
Categories: The Wedding Report - Wedding Industry News -

Wedding bookings start to slip, as expected

Weekend updates and subsequent discussions with formal wear operators said ongoing delivery of units remain on track. Early results and forecasting say prom units are stable but the real question mark remains weddings.

An ongoing EFN investigation continues to suggests weddings will be soft for the remainder of 2009 and into 2010, as economic factors continue to impeded the planning of formal events. The statement continues to be investigated with reliable sources outside the formal wear business with other wedding sources.

One source said weddings in the Kansas City area remain very depressed. "I don't see a very rosy future," said one source. The same is being said in California and south west markets, and also in the north east.

Southern and mid western markets that have always remained constant through better times and not so good times report the same stable numbers in both prom and wedding activity. In Florida's Dade county, the best reports to date say a slight increase in wedding activity is being experienced.

This news source continues to watch the rest of 2009 and 2010, expecting a dramatic drop in weddings requiring formal wear. August remains suspect to being one of the worst on record.

Please feel free to distribute this information to whomever you wish. We encourage you to print, fax and e-mail it to anyone and everyone you feel may benefit from it.

Source: 1800mytuxes.com

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Posted by Shane McMurray on 05/20/2009 at 8:03 AM
Categories: Wedding Industry News -

Industry News and Stat of The Week 05/18/2009

Industry News

Promoting the Profession Campaign
More details here: http://bit.ly/7CMcV

Strategies: Which social networking site is best for your small business? - USATODAY.com
http://bit.ly/oKDzF

Official Google Webmaster Central Blog: Introducing Rich Snippets
http://bit.ly/hjUIN

Stat of The Week

Demand for Wedding Photographer & Videographer

Photographer	81%
Videographer	37%

CHART IMAGE [Demand for Wedding Photographer & Videographer]

Date: May 2009
Source/s: Proprietary surveys

New Facts Database Listings

Who contributes to the cost of wedding photography
http://bit.ly/mCwMA

When couples research or look for a photographer
http://bit.ly/ECT5X

Couples that do not have a professional photographer have these take photos
http://bit.ly/zCl4a

What resources couples use to find a photographer
http://bit.ly/TmgIV

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Posted by Shane McMurray on 05/19/2009 at 9:43 AM
Categories: The Wedding Report - Wedding Industry News - Stat Of The Week -

Industry News and Stat of The Week 05/11/2009

Industry News

Promoting the Profession Campaign
More details here: http://bit.ly/7CMcV

Wedding Babylon: An insider's account of how the super-rich tie the knot
http://bit.ly/2WIrqE

Get Hitched in the Air - BlackBook
http://bit.ly/iZ9Sm

Stat of The Week

When couples purchase or pay for Thank You Cards

After the Wedding	16.11%
Less than 1 month before	11.11%
1 to 3 months before	21.67%
3 to 6 months before	23.06%
6 to 12 months before	21.67%
12 to 18 months before	5.00%
More than 18 months before	1.38%