WE tv Networks Wedding Report

Market Totals > Estimated Weddings

This is the number of estimated weddings for this market. See the Methodology page for more details on how we calculate weddings. This includes weddings that originate and travel into this market.

Year Estimated Weddings 2005 2,230,000 2006 2,200,000 2007 2,186,000 2008 2,160,000 2009 2,152,000 A paid subscription is needed to view 2010-2015 data. OR

Year 2005 Estimated Weddings 2,230,000 Year 2006 Estimated Weddings 2,200,000 Year 2007 Estimated Weddings 2,186,000 Year 2008 Estimated Weddings 2,160,000 Year 2009 Estimated Weddings 2,152,000

Market Totals > Average Total Spending

This is the estimated average amount spent on a single wedding. See the Methodology page for more details on how we calculate spending. This includes weddings that originate and travel into this market.

Year Average Spending 2005 $26,450 2006 $27,590 2007 $28,732 2008 $21,814 2009 $19,581 A paid subscription is needed to view 2010-2015 data. OR

Year 2005 Average Spending $26,450.00 Year 2006 Average Spending $27,590.00 Year 2007 Average Spending $28,732.00 Year 2008 Average Spending $21,814.00 Year 2009 Average Spending $19,581.00

Market Totals > Market Value

This is the estimated market value for all items included in the average wedding cost. The sum of average spending times the number of weddings may not equal the market value due to weighting and other adjustments.

Year Market Value 2005 $58,983,500,000 2006 $60,698,000,000 2007 $62,808,152,000 2008 $47,118,240,000 2009 $42,138,312,000 A paid subscription is needed to view 2010-2015 data. OR

Year 2005 Market Value $58,983,500,000.00 Year 2006 Market Value $60,698,000,000.00 Year 2007 Market Value $62,808,152,000.00 Year 2008 Market Value $47,118,240,000.00 Year 2009 Market Value $42,138,312,000.00

Market Totals > By Category

This is the estimated average amount spent per category in 2009. Summed category totals may not equal average total due to weighting and other adjustments.

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Market Totals > Spending Distribution

This is the number of estimated weddings that spend within certain ranges. "Average or less" is the number of weddings that spend at or below the average. "Average to 2x Average" is the number of weddings that spend at or above the average to the average times two. "Greater than 2x Average" is the number of weddings that spend more than two times the average. This is based on 2009 data.

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OR

Guests In 2009 we estimate the average number of guests for a single wedding was 128. Destination Weddings In 2009 we estimate that 8% of weddings originating from this location were destination weddings.